Hike, an Indian messenger app, has finally called off its service. The app’smajority stake is owned by Bharti Enterprises, which is owned by Sunil Bharti Mittal. Hike is an entrepreneurial venture for his son KavinBharti Mittal. He had announced the exit on Twitter on January 6. Users can download their personal data if they want. Also, the app has been removed from the Apple App Store and Google Play Store.
However, the company is closing the messenger service to make way for two new ventures called “Vibe” and “Rush.” Vibe by Hike allows users to meet and interact with the funniest people online safely. Hike guarantees safety and says that creeps and fake profiles will not be tolerated. This is an invite-only community, and the app is not out yet. The CEO confirmed that they have already received more than 1,00,00 application for the same.On the other hand, “Rush by Hike” is a multiplayer appwhere gamers can play their favorite games and earn cash prizes.
“There’s literally been no innovation in social whatsoever. And we’re sort of stuck with these experiences of the last decade that were built for the 2G world and, in some cases, built for PC first. We are finally in a place where we can change that, build experiences that are rich, that are joyful, that can potentially put relationships at the center,” KavinBharti Mittal said.
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