China’s gaming and social media group Tencent Holdings Ltd recently announced that it has witnessed a surge in the traffic of its WeChat platform. There is no significant financial benefit from the rise in usage though.
The company claims the ongoing coronavirus outbreak to be the reason behind the boost in the traffic. Its platform has games like Honor of Kings and Peacekeeper Elite and video streaming services as well, all of which saw an increase in downloads as China’s government urged people to stay at home and avoid large gatherings and crowded places to control further spread of the virus.
About the increase in WeChat’s traffic, an analyst, Nan Lu said: “Mobile games are one of the very few entertainment options during the coronavirus outbreak.” She further added that the downloads of Tencent games increased by 10.4% in February, and revenue increased by 11.8%.
Overall, the month of February has seen downloads of all Tencent apps that grew 32.3% month-on-month and 42.9% year-on-year.
According to Tencent, the COVID-19 pandemic drove 8 billion visits to its WeChat platform as the users gathered to get “health codes”, which they need to show authorities in order to travel around the country.
In addition to it, the Chinese company also saw a traffic surge for its teleconferencing app Tencent Meeting, as well as Tencent Health which allows artificial intelligence-powered self-diagnosis.
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